Creating and Integrating Social Media
Pulse Media Solutions offers our clients social media optimization and marketing on Facebook, Twitter, YouTube and WordPress Blogs. With this new optimization opportunity Pulse Media Solutions is able to offer a complete turn-key website development package to include everything you or your business needs to be competitive in the market today. Social Media Marketing is one of the best ways for a small business to market globally while only spending a fraction of the amount it costs to do the same with traditional marketing styles. Social Media Optimization can be overwhelming, frustrating, and exceptionally confusing. For some clarification, here are some of the most common questions asked about social media marketing:
How can a local business use social media marketing?
Social media marketing is used to increase the familiarity and trust with your business. Build relationships, make friends with customers and let people know what your business is all about. Send out content, flyers, sales, promotions etc. and that lets potential customers and clients get to know your philosophy and offerings without having to take up your time with one-on-one conversations.
Does social media marketing really work?
Social media marketing is a term that encompasses new ways of talking to customers and clients online in multiple markets. Talking to people is always an effective way to market your business.
Unlike traditional marketing, where you can hope that a small percentage of people you are trying to reach will actually pay attention to your marketing campaign, with Facebook, they’re already paying attention. Facebook is one of the worlds largest social media websites and thus creates a great landscape for your business. You’re not buying billboard space on the highway hoping that you will capture interest as people drive by. Anyone who Likes your page is expressing their interest in learning more about your business. Most of your customers are already on Facebook, so why not market and optimize your business where they already are?
Which sites are essential for social media marketing?
Facebook, Twitter, and YouTube are the most trafficked social media sites. Pulse Media Solutions can setup your Facebook pages, Twitter account and YouTube channel along with optimization so that you can focus on serving your clients.
Is social media marketing useful for every business?
Social media marketing is useful for every business that has customers who are using social media. If your business serves a region that doesn’t have internet access, or if all of your buyers are elderly then maybe social media marketing isn’t for you. Research is required to determine what your target demographic is and go from there with deciding how to pursue social media marketing.
My business isn’t online, can I still use social media optimization for my business?
Social media is a communications channel, so in the same way that you aren’t closing people via a radio ad or postcard mailing, you can use social media even if you have nothing to sell online. Focus your efforts on leading people toward the sale – whether that’s a phone consultation with you or a visit to your store. The internet is the most used form of communication so why not claim your landscape in the virtual world in all forms possible with Pulse Media Solutions web design and social media optimization.